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Writers, Are You Using Your Voice To Build A Relationship With Your Readers?

Your writing voice isn't the only way to stand out in the minds of your readers. Use your speaking voice as well to grow your readership.

Writers, Are You Using Your Voice To Build A Relationship With Your Readers?

Lynn Jordan empowers writers to use technology to write and promote better, faster, and easier. Find out how you can make Web 2.0 work for you at http://www.authorstoolsblog.com.

Writers are always thinking about their writing voice.Yes, your writing voice is an important piece of you and your writing. However, have you given any thought to using your speaking voice to build a relationship with your readers?

Little things make you stand out in the minds of others. A special turn of phrase, the tone and timbre of your voice, a regional accent all make you unique among all the voices in the world. Your speaking voice builds a special relationship with your readers and listeners.

Your voice is unique to you. Hearing your voice is one of the fastest ways to build a relationship with your readers.

Your voice, your word choices, and your word order personalize you to your audience. This helps your listeners know, like, and trust you faster. They realize there is a real person behind your words.

There are many different ways to use your voice.

* Audio on your web site or blog

You can use audio on your web site to greet people, on your blog’s “about” page, or on a sign-up page for your newsletter. This will show there’s a person behind the web page.

* Teleseminars

Hold teleseminars for your readers. Share your knowledge and experience using your own voice. This establishes you as an authority in your field. Question and answer sessions let you have a conversation with your audience and strengthens the relationship.

* Podcasts

Provide audio files that your readers can subscribe from their computer or their MP3 player. They can take you with them while they exercise, drive, or just go about their day.

* Downloadable MP3s

Put audio files on your web site that your readers can download. People are familiar with downloading files. They can listen to you at their convenience.

* Conferencing software

Hold meetings and have conversations with your readers from your computer to theirs. Technology today makes it easy. You may have to train your audience to use this technology. When you do, you’ll find out how powerful conferencing can be.
* Send audio email or audio postcards

Let your emails and newsletters speak in your own voice. These provide personal communication to bring you closer to your readers.

* Hold virtual book tours

An audio virtual book tour works the same way as an in person appearance, only no one has to travel. You hold a teleseminar and talk about your book. You can include a question and answer segment which will help you build a relationship with your readers.

* Add audio to your social networking site profiles

Use your voice as well as your picture to make your social networking more personal. It lets people know that there is a real person behind the profile.

Technology makes it easy to reach your readers on a personal level. Combining audio with Web 2.0 lets you really reach out to your readers.

You don’t need to apply all these techniques at once. Pick one and try it out. When you find out how powerful your voice is, you’ll want to try more.

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